South West WA Short Term Rental Market Report

The south-west corner of Western Australia is known for its magnificent beaches, lush farmland, magnificent forests, and some of the world’s finest wineries that welcome visitors with premium wines and fine dining. South West WA is a much-loved destination, particularly for intrastate travellers.

Visitors tend to stay longer when visiting this region compared to other parts of Australia — South West WA is sixth in the list of top 10 regional tourism areas in Australia when ranked by number of visitors and length of stay. Steady tourist numbers and extended length of stay in make Airbnbs and short-term rentals in South West WA an attractive investment option.

Learn more about recent trends for short stays in South West WA below:

Key Highlights

• Tourist numbers in South West WA are experiencing significant growth
• Short-term rentals in the region are at their busiest from December - January
• Average daily rates (ADRs) also peak from December - January, particularly during the holiday season
• World-class events in the region draw in inbound travellers, even during off-peak seasons

South West WA Short Term Rental Market Report

1. Inbound travellers to South West WA are increasing

Overnight visitor numbers in the region have increased throughout the years. The biggest growth in visitors to South West WA was among middle-aged Australians aged 30-64, with visitation nearly 16% above pre-COVID levels.

2. Occupancy rates for short stays in South West WA trend higher in summer

While there’s plenty to do year-round, the region is a popular destination to spend during the end-of-year holiday break. As such, occupancy rates for short-term rentals in South West WA begin climbing in October and peak in the warmer months.

3. Average daily rates (ADRs) are steady throughout the year

Average daily rates (ADRs) don’t fluctuate much throughout the year. However, they do peak during the popular months of December and January during the holiday season.

4. Local events in South West WA attract travellers

Every year Australia’s South West hosts many world-class events, from gourmet food feasts and film festivals to world-renowned sports competitions and outdoor concerts.

Why choose Hometime for short-term rentals in South West WA?

1. Data-driven insights to determine nightly rates and boost property value

With Hometime’s Airbnb management, you won’t need to worry about doing market research to determine pricing — we’ll do that for you! Our algorithms will fine-tune nightly rates based on current market fluctuations to make sure that we maximise returns while maintaining high occupancy rates, helping you earn more:

Hometime’s data can also provide various insights to increase your property’s value, such as:

• Which areas in South West WA are most popular during which times of the year
• Which amenities the most popular Airbnbs in South West WA feature
• What you can add to your short-term rental to increase its booking appeal, leading to an increase in occupancy rates and nightly rates.

2. Top-quality guest communication to help you get great reviews

Hometime is a trusted Airbnb management company in Australia that delivers quality results to both short-term rental owners and Airbnb guests:

1 million+

nights booked across Australia

4.7/5

average guest rating on Airbnb

3,500+

properties managed since 2016

Hometime uses its very own property management software that can do it all — from managing bookings, guest management, and even coordinating Airbnb cleaning services. We also offer a dedicated booking platform for guests to increase your visibility, drive more bookings, and drive rental returns further.

What does Hometime’s Airbnb management in South West WA include?

• Property onboarding:
  We’ll help you set up your short-term rental as quickly as we can so you can start getting bookings ASAP.
• Listing optimisation:
  Our team constantly works on improving your listing through great content showcasing the best of the property with high-quality professional photos, and creating detailed guides for your guests. This includes property styling and photography to make your Airbnb stand out and to maximise its appeal.
  
• Dynamic pricing strategy:
  Hometime’s pricing analysts and market experts will help optimise your revenue while increasing occupancy at the same time.
  
• Airbnb cleaning services:
  We’ll find the best cleaners in Hobart to look after your home, whether it’s for regular cleans, deep cleans ready for peak season, or even restocking essentials. We use the built-in cleaning fee from the booking, so there’ll be no need to pay for it out of pocket.
  
• Guest communication and management:
  We go the extra mile to ensure your guests enjoy every part of their stay, from making the booking, checking in, checking out, and everything in between. This includes taking care of maintenance issues quickly, providing alternatives for late-night arrivals, and even meeting them in person when needed!
  
• Property maintenance:
  Hometime’s local Airbnb experts will sort out all your maintenance needs to make both you and your guests happy. We’ll also do our best to get you the best rates for services in the area due to our close relationships with local businesses.