Hobart Short-Term Rental Market Report

The capital and most populous city of Tasmania, Hobart is home to almost half of all people living in the state. With Hobart Airport serving as the primary entry point to Tasmania, along with the city's world-renowned arts and culture scene, it's no surprise that Hobart is the most-visited city in the entire state.

With a growing food and wine scene, along with a plethora of natural wonders, tourism in Hobart is expected to become even busier in the coming years. This makes it a good opportunity for those investing in short-term rentals in Hobart.

Key Highlights

• Tourist numbers in Hobart are trending upward, and are expected to climb further in the next years
• Short-term rentals in Hobart have highly-seasonal occupancy rates, fluctuating throughout the year
• In contrast, average daily rates (ADRs) for short stays in Hobart are steady, peaking in summer
• Local things to do and events in Hobart, particularly outdoor events, are boosting tourism

Hobart Short-Term Rental Market Report

1. Hobart tourist numbers are expected to climb more

A record number of at least 760,000 travellers arrived in Hobart during the first three months of 2024, surpassing the previous record set in the first three months of 2023 by 100,000. And since inbound traveller numbers to Hobart are expected to increase further through the next years, A $130 million project is already underway to upgrade the Hobart Airport runway. This upgrade would enable the airport to service wide-body international aircrafts to increase overall capacity and support direct flights to/from Asia.

2. Occupancy rates fluctuate throughout the year

Hobart is a highly seasonal market; occupancy trends and rates for short-term rentals in Hobart fluctuate greatly according to the months of the year.

Summer is considered the best time to visit thanks to the warm and dry weather, outdoor activities, and festivals on offer.

3. Average daily rates (ADRs) are steady

While occupancy fluctuates throughout the year, average daily rates in Hobart are generally steady.

Rates usually peak during the summer months, when tourism in Hobart is at its busiest.

4. Hobart is an outdoor adventure and foodie haven

Hobart has plenty of events throughout the year that attract travellers from all over, even during off-peak seasons. Check out some of the biggest ones:

Why choose Hometime for short-term rentals in Hobart?

1. Data-driven insights to determine nightly rates and boost property value

With Hometime’s Airbnb management, you won’t need to worry about doing market research to determine pricing — we’ll do that for you! Our algorithms will fine-tune nightly rates based on current market fluctuations to make sure that we maximise returns while maintaining high occupancy rates, helping you earn more:

Hometime’s data can also provide various insights to increase your property’s value, such as:

• Which areas in Hobart are most popular during which times of the year
• Which amenities the most popular Airbnbs in Hobart feature
• What you can add to your short-term rental to increase its booking appeal, leading to an increase in occupancy rates and nightly rates.

2. Top-quality guest communication to help you get great reviews

Hometime is a trusted Airbnb management company in Australia that delivers quality results to both short-term rental owners and Airbnb guests:

1 million+

nights booked across Australia

4.7/5

average guest rating on Airbnb

3,500+

properties managed since 2016

Hometime uses its very own property management software that can do it all — from managing bookings, guest management, and even coordinating Airbnb cleaning services. We also offer a dedicated booking platform for guests to increase your visibility, drive more bookings, and drive rental returns further.

What does Hometime’s Airbnb management in Hobart include?

Our full-service property management solutions in Hobart are designed to maximise your earnings and guest satisfaction with these dedicated services:

• Property onboarding:
  We’ll help you set up your short-term rental as quickly as we can so you can start getting bookings ASAP.
• Listing optimisation:
  Our team constantly works on improving your listing through great content showcasing the best of the property with high-quality professional photos, and creating detailed guides for your guests. This includes property styling and photography to make your Airbnb stand out and to maximise its appeal.
  
• Dynamic pricing strategy:
  Hometime’s pricing analysts and market experts will help optimise your revenue while increasing occupancy at the same time.
  
• Airbnb cleaning services:
  We’ll find the best cleaners in Hobart to look after your home, whether it’s for regular cleans, deep cleans ready for peak season, or even restocking essentials. We use the built-in cleaning fee from the booking, so there’ll be no need to pay for it out of pocket.
  
• Guest communication and management:
  We go the extra mile to ensure your guests enjoy every part of their stay, from making the booking, checking in, checking out, and everything in between. This includes taking care of maintenance issues quickly, providing alternatives for late-night arrivals, and even meeting them in person when needed!
  
• Property maintenance:
  Hometime’s local Airbnb experts will sort out all your maintenance needs to make both you and your guests happy. We’ll also do our best to get you the best rates for services in the area due to our close relationships with local businesses.

Ready to see what Hometime’s Airbnb management in Hobart can do for you? Leave us your details and we’ll be in touch about your short-term rentals in Hobart.